Housing Sector Communications

  • Your purpose and impact through Environmental, Social and Governance commitments
  • Reputational issues such as quality, health and safety, cladding and tenant empowerment
  • The regeneration and development of your estate considering net zero ambitions
  • Your preparedness for the future through mergers and acquisitions
  • Cost of living crisis and tenant engagement
  • Capacity challenges that you face

Out of hours crisis support

Our out of hours support service can provide the urgent assistance you need in a reputational crisis. With a dedicated team on-call to help you with:

  • Crisis communications strategy and counsel
  • Media responses and statement development
  • Horizon scanning
  • Social media monitoring

Luke Cross

Luke leads Social Invest, a communications consultancy working both investor-side and sector-side in the placemaking and built environments, supporting organisations with how they tell their story around ESG, socially responsible investment and purpose-driven finance. Former editor of Social Housing magazine, he was also a director at Ocean Media, where he led the launch of a housing business intelligence platform.

Luke has worked with the likes of Hyde Group, The Housing Finance Corporation and The Good Economy,  across a range of ESG focused initiatives including ESG strategy and reports, investor relations content and resident engagement.

Becki Ord

An NCTJ accredited former journalist, features editor and CIPR Diploma qualified practitioner, Becki combines a sharp sense for newsworthy stories with excellent writing, communication skills and storytelling ability.  She is extremely knowledgeable about property, regeneration, built environment and corporate PR.

At Social she heads up the PR team and leads strategic PR and media relations campaigns for several high-profile clients including  The Growth Company, Care Leaver Covenant and One Manchester, as well as supporting clients with crisis and issues management.

An experienced media trainer, Becki uses her journalism and PR skills to advise senior management teams and the C-suite to help equip them with the skills, confidence and techniques to communicate more effectively and get their messages across in all kinds of media opportunities.