As a former press officer working as part of a team dealing with around 500 media calls a month, I know first-hand how time just seems to run away from you.

I know how hard it is to chase people for information in your organisation who aren’t simply sitting at their desks waiting for a member of the communications team to get in touch with a media enquiry!

I know that you have to tenaciously, firmly but politely get final approval on press statements or chase diaries to set up broadcast interviews with in-demand senior leaders.

I know that your customers or your clients’ customers are turning to the media to help share their grievances or complaints – and sometimes that you take these issues home with you.

I know this role can also create a real buzz and some people thrive on the adrenalin of meeting sometimes seemingly impossible deadlines. But at other times, it can be overwhelming even for the more seasoned communications professionals.

It’s this experience of mine – and other members of the team here at Social Communications – of walking in your shoes, that has led to us setting up a new service that helps support and take some of the weight off your shoulders.

Through our virtual press office and social media customer engagement service, as part of Social Response we are here to go beyond office hours so you don’t have to check your phone throughout the evening, or take calls on a weekend.

Our one and only – and hugely important – company value here at Social is Life.Happens and it’s really simple. ‘We look after you (our staff) and we all look after our clients.’ When our clients have a Life.Happens moment, we will be there to help, support and take away some of that pressure.

We’ve got this.